Tag Archives: information design

Visualize Return on Investment (ROI) to promote products

Put the financial advantages of your services in perspective to influence thinking. We combine the analytical power of numbers with an emotional appeal. If work can be made easier and the entire office becomes much more efficient, why not try it? The Return on Investment happens so quickly that it makes perfect sense from a financial perspective. For US freight brokers that work with complex and fast-moving data, we provided an image that put them at the center of services that make them more efficient Read more

SAP communication visually evolves

When a very large organization changes a central software package that everyone uses, it's important to communicate clearly. Duh! Departments don't (or shouldn't) operate in silos; and they seldom understand one another's business. Putting all the pieces together so each group can understand one another's operations can become critical. That way the new opportunities and necessary work transitions can be adopted more quickly. We developed a series of SAP communications for different corporate Read more

History of ‘Keep calm and carry on’ poster

In the spring of 1939, the British government commissioned three posters with just the crown of King George the 6th as a graphic device. They were intended to go up in shop windows and inspire the British people during the war. The three final designs read as follows: Your courage, your cheerfulness, your resolution, will bring us victory. Freedom is in peril, defend it with all your might. Keep calm, and carry on. The third message was for a time of invasion, and was never officially used. It was Read more

Your government using information graphics

Or I should say they are trying to. Here's an article from one of my favorite Fast Company contributors about how one person at the Congressional Budget Office is creating information graphics to inform debate. Jonathan Schwabish is an economist working to summarize massive reports into single headlines people need to know. He was inspired by an Edward Tufte presentation I too have seen. Read more

Photo information graphic examples

I found this information graphic design website today and I'm adding it to our collection of resource suggestions. Some clients, like Accenture, prefer to use photo images in their information graphics. Although they probably don't need to know about Bigfoot sightings in doing their global work. Read more