Tag Archives: web interface design

Improve a web interface for marketing

Since 1978, DAT has provided load matching services to the trucking industry. Today it is the largest load board and a well-respected source on industry data. The Trendlines part of their site provides free, although limited insight on the direction of rates, fuel costs, and freight capacity over time. The intent is to interest brokers in a more robust data subscription. We've been working to improve the stickiness of the site and likelihood that a visitor would inquire for more information. Here's Read more